Stepping Beyond the Basics and Advancing Diverse Voices at the Autel Energy North America Partner Summit

The inaugural Autel Energy NA Partner Summit brought together company leadership, experienced partners, new collaborations, and industry experts to dive deep into the evolving world of EV charging hardware, software, services, data, and policy. From discussions on federal tax credit changes to the promise of vehicle-grid integration and smarter payment processing, the Summit marked a pivotal step toward more sophisticated, connected, and customer-centric EV charging operations.

Session Highlights from Autel Leadership

Business Update — Michelle Luo
Michelle outlined Autel’s momentum and focus areas for North America, emphasizing disciplined growth, channel enablement, and customer success. Partners heard how investments in operations, training, and co-marketing will translate into faster deployments and stronger outcomes, building business for Autel and its partners alike.

Product Road Map — Shane Long
Shane shared near- and mid-term product priorities—expanding flexibility across AC and DC portfolios, smart PV+BESS+EV site design, and deepening turnkey integrations with payments, energy management, and O&M platform. He also previewed component upgrades designed to reduce install time and improve partner experience.

Service Engineering Update — Chris Malm
Chris detailed our service engineering philosophy and shared enhancements aimed at maximizing uptime. The takeaway is that we have a laser-focused team, dedicated to clearer and more defined case tracking, faster issue resolution, fewer truck rolls, and a more predictable service experience for partners and customers alike.

Empowering Partner Expertise and Innovation

Autel’s commitment to empowering partners was on full display throughout the event. Payments partner Nayax and grid optimization partner ChargeNet showcased how integrated technologies can build loyalty, drive new revenue streams, and simplify operations. Data partners Ohm Analytics and Chargeonomics shared insights into market trends and vehicle adoption patterns that help sharpen go-to-market strategies.

Collaboration and Advocacy for Freedom of Choice

Autel’s Policy and Communications team led sessions on how partners can engage in local advocacy and communicate the value of open standards and freedom of choice—core principles guiding Autel’s approach to technology and ecosystem growth. These conversations reinforced our belief that strong partnerships and transparent collaboration fuel long-term industry progress.

The Voice of the Parter

“It was truly energizing to see the roadmap for the future and how Autel continues to push boundaries in technology, customer support, and product development. The openness, transparency, and collaborative spirit throughout the summit did not go unnoticed and are greatly appreciated. We left the summit feeling more confident than ever in our partnership with Autel.”

“Wow! Autel truly made us feel like Partners; Autel treats their Partners with appreciation, respect, and grace. We look forward to continuing to strengthen our relationship with Autel and growing through the challenges we face together along the way.”

“Truly inspiring to see innovation, partnership, and execution come together at this level. Huge kudos to the Autel Energy team for hosting such an amazing event — perfectly organized, filled with new connections, and a great chance to reconnect with familiar faces. When it comes to companies making all the right moves in the EV charging space, Autel Energy - North America is leading the way.”

Building a Community Beyond the Summit

Whether over a glass of wine or in front of a presentation slide, partners were encouraged to share candid feedback, ideas, and priorities—helping shape the next chapter of the Autel Partner Program. Their diverse perspectives will continue to inform new initiatives and ensure that partner success remains at the heart of everything we do.

As Autel expands its portfolio and capabilities, one thing remains constant: our belief that customer success is a team sport. Together with our partners, we’re shaping the future of EV charging—built on innovation, collaboration, and freedom of choice.